FAQ

  • What kinds of businesses do you work with?
    We work with product-based and e-commerce brands, especially fashion, accessories, jewellery, beauty, food & beverage, home/lifestyle, and other creative online stores. Our focus is scaling sales with clear numbers.

    Do you work with service businesses too?
    Our main focus is e-commerce. If you’re a service business with a strong product line or online shop, we can still be a fit.

    What makes your agency different?
    We combine bold, high-end creative with performance marketing. That means content and ads are designed to convert and grow profitably — not just look nice.

    Do you work with brands outside Greece?
    Yes. We work with Greek, Cypriot, and international e-commerce brands. Strategy adapts to each market, but the growth system stays consistent.

  • What is a digital marketing strategy?
    A digital marketing strategy is a complete growth plan that connects your brand, audience, content, ads, and store funnel into one system so sales grow predictably.

    What’s included in a strategy project?
    A strategy project usually includes:

    • brand & audience analysis

    • competitor and market research

    • funnel and customer journey mapping

    • content direction & campaign calendar

    • ads framework (testing + scaling plan)

    • KPIs like ROAS, CAC, AOV, revenue targets

    • a clear monthly action roadmap

    How long does strategy take?
    Most strategy projects take 2–4 weeks, depending on your store size, data, and goals.

  • Do you create the content, or do we have to?
    We can do both. We create content using your existing assets, and we also guide or produce new shoots/UGC if needed. You’ll always know exactly what content is required for results.

    Which platforms do you manage?
    We manage the platforms that make sense for your buyers. Most clients use Instagram and TikTok for content, with extra channels added only when they support sales.

    How often do you post?
    Posting frequency depends on your plan and your brand’s needs. We prioritize quality, consistency, and conversion, not random volume.

    Will you follow our brand aesthetic and tone?
    Yes. Your brand stays yours. We scale what makes you unique and translate it into content that sells.

  • Which ad platforms do you run?
    We run the platforms that fit your product, audience, and margins. That usually includes Meta (Instagram/Facebook), TikTok, or Google, and we choose based on where your buyers are and what converts best for your store.

    How do you measure ad success?
    We track sales-first e-commerce metrics such as:

    • ROAS (return on ad spend)

    • CAC (customer acquisition cost)

    • AOV (average order value)

    • revenue and profit contribution
      We don’t optimize for vanity metrics unless they support sales.

    What ad budget do we need?
    There’s no one-size number. We recommend a test budget based on your margins and goals, usually for a 4–6 week validation phase before scaling.

    Can you guarantee a specific ROAS or sales number?
    No honest agency can guarantee exact results because markets vary. What we guarantee is a structured testing and scaling system with transparent reporting and data-led decisions.

  • What’s the difference between consulting and full management?
    Consulting gives you a roadmap and expert direction while your team executes. Full management means we handle strategy and execution for you.

    Can we start with an audit first?
    Yes. Many clients begin with an E-commerce Audit (ads + store + funnel). We identify the fastest wins and show you what to fix before moving into a larger plan.

    What do you usually audit?
    Typical audits include:

    • ad account structure and creative performance

    • targeting and budget efficiency

    • product page and funnel conversion leaks

    • content effectiveness

    • tracking accuracy and KPI clarity

  • What does your onboarding look like?
    Onboarding starts with a short discovery call and access setup. Then we audit your store and ads, align on goals/KPIs, and launch your first strategy + content + ad testing cycle.

    How often do we communicate?
    You’ll have regular check-ins (weekly or bi-weekly, depending on plan) plus a monthly performance review with next-step priorities.

    Is there a minimum commitment?
    For ongoing management, yes. We usually start with a 3-month minimum, because e-commerce growth needs real testing cycles to produce measurable results.

  • How much do your services cost?
    Our services start from €300, and final pricing depends on scope, platforms, and growth goals. After a quick audit, we recommend the right plan and send a clear quote.

    What does “starting from €300” include?
    “Starting from €300” refers to smaller scopes like consulting sessions, audits, or light monthly support. Full e-commerce management is priced according to workload and targets.

    Is ad spend included in your pricing?
    No. Ad spend is paid directly by you to Meta, TikTok, or Google. Our fee covers strategy, creative direction, setup, testing, optimization, and reporting.

    Can we start small and scale later?
    Yes. Many brands start with a €300+ audit or consulting stage, then scale into a Growth Sprint or monthly management once the foundation is clear.

    When should we expect results?
    Most brands see early improvements within 4–6 weeks (better creative performance, clearer funnel, stronger ads). Bigger growth compounds over 2–3 months as we test and scale what works.